If you’re living in Pune, Ahmednager, or Aurangabad, keep yourself free on Sunday, the 24th of November, because the Chai & Pakoda run is coming to your city. [Read more…]
New Kawasaki Z250 makes Tokyo entry
Kawasaki’s aggressive, street fighter, the Z250 was put up on display at the Tokyo Motor Show, and it was accompanied by the news of a possible appearance in Indian markets. [Read more…]
Yamaha R25 prototype breaks cover!
Japanese power brand Yamaha have unveiled its highly anticipated Yamaha R25 (250cc) concept at the ongoing 43rd Tokyo Motor Show in Japan. [Read more…]
Benvenuto Primavera!
The 2013 EICMA saw the Italian scooter marque showcase its highly-anticipated Vespa Primavera for the global market. The Primavera (Italian for ‘spring’) oozes with the retro charm usually associated with Vespa scooters, and from a stand-still, the Primavera is all about class.
Officials at Vespa present at EICMA pointed out a few significant features in this new scooter offering: a redesigned dash which houses a hybrid analog – LCD instrumentation, several relocated components, a bigger under seat storage, and a shiny 200mm front disc.
The Primavera has been stated as a global offering for the world markets and will be offered in 50cc, 125cc and 150cc versions by the Italians. The rumor mill in India is abound with stories that Piaggio might bring the Vespa 125cc Primavera here as a replacement to the standard LX 125 model too, although nothing official has been disclosed yet. We certainly do feel that the forthcoming 2014 Auto-Expo might throw some light on the Primavera’s possible Indian debut.
Story: Sayem Parvez Syed
Hero gets Sunburn’d
Hero MotoCorp is all set to put on its dancing shoes as it ties up with one of India’s biggest music festivals, Sunburn. In its 7th year, the Electronic Dance Music (EDM) Festival features the who’s who of the worlds biggest DJs, and Hero has now got in the act.
In fact, Hero have even roped in Swedish house music legend and former member of the Swedish House Mafia – Axwell to star in their new advertisement. Axwell will be headlining the Goa leg of Sunburn this year, and is an absolute icon of the EDM movement across the globe, and as such it’s a major coup for Hero to acquire his services for their promotional activities. This alliance is sure to ramp up the interest for the brand among India’s masses, and especially the youth as EDM is popular with they young populace of India in particular.
Story: Harket Suchde
Watch Axwell in action on the Hero Impulse below:
Dhoom 3 helmets?
You heard right. With the upcoming sequel Dhoom 3 which is scheduled for a global release on December 30, 2013, Steelbird-Bieffe plan to launch an exclusive range of Dhoom 3 helmets. [Read more…]
New footage of the ‘Beast’ breaks cover!
KTM have released two official action videos of the 2014 KTM Super Duke R. [Read more…]
DSK partners with Motul
World class French company Motul who specialize in high-tech engine lubricants has entered into a three year partnership with DSK Motowheels as their official lubricant partners. [Read more…]
Honda CBR 250R to be the lead bike for Tour de India 2013
Honda Motorcycle and Scooter India (HMSI) recently announced its association with Tour de India (TDI) 2013, organised by ID Sports and claimed to be the biggest cycling race in the country. HMSI’s CBR 250R has been selected as the official lead bike for the Tour de India 2013 races, scheduled for 15th, 17th and 22nd December 2013 in Mumbai, Jaipur and Delhi respectively.
The Tour de India is claimed to be India’s first and largest international cycling event aiming at the promotion of cycling as a sport in India. Actor John Abraham has been signed on as the face of Tour de India for the next three years.
By associating with Tour de India 2013, HMSI hopes to connect with the youth and urban affluent population of the country. Speaking about the association, YS Guleria, VP – Sales & Marketing, HMSI, commented that the company was proud to be associated with Tour de India, as it would connect with the youth and encourage them to adopt cycling as a part of their regular sporting culture. The company hoped that the CBR250R – as one of India’s most awarded sports bikes – would complement young racing enthusiasts who were participating in Tour de India 2013.
Story: Gaurav Nagpal
2014 Ducati Streetfighter 848
Ducati have unveiled their latest asphalt-shredding masterpiece in the form of the 2014 Streetfighter 848. After the launch of the 1199 Superleggera and the Monster 1200 at EICMA, the Bologna-based motorcycle marque have added yet another maniacal weapon to their arsenal. [Read more…]
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