American motorcycle brand Harley-Davidson have collaborated with fashion e-retail giants Myntra to allow a wider selection of their patrons the opportunity to buy official HD gear. Myntra now sells a variety of Bar and Shield branded merchandise – The collection spreads across Harley-Davidson jackets, denims, shirts, t-shirts, caps, wallets and other accessories. All this merch will now be available to over 12000 pin codes.
Head honchos from both Harley and Myntra spoke about this alliance – Rajiv Vohra, Director, Sales and Dealer Development Harley-Davidson India said, “We are extremely pleased to enter into this alliance with Myntra.com, helping us to become more accessible to customers across the country. Owning Harley-Davidson merchandise is a great way for customers to free their inner rebel, and we are glad to offer them this opportunity.”
While Prasad Kompalli, Head – eCommerce Platform, Myntra added, “It has always been our continuous endeavor to enhance our portfolio and provide our shoppers the latest and widest collection from the best of brands. This alliance will help us cater to Harley-Davidson aficionados by enabling easy access to the brand’s lifestyle merchandise.”