Bajaj Auto Ltd., makers of some of the most popular motorcycles in India, are all set to raise the prices of their offerings. A leading daily stated that this move has been facilitated by the Pune-based manufacturer to offset the impact of high input costs and the rupee decline.

Addressing the media at a business conference recently, Mr. Rajiv Bajaj, MD stated, “It seems likely that we have to raise prices because commodity prices have gone up significantly, partly owing also to the way forex has moved.”

As of now, the  head honchos at Bajaj have not revealed any specific details regarding the percentage of price hike across their product portfolio. With the festive season coming up and with a couple of important launches from Bajaj, which include the KTM 390 Duke-derived Pulsar 375, among others expected. It would be quite interesting to see how Bajaj Auto Ltd manages to hold on its market share amidst severe competition.

Story: Sayem Syed