• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Bike India

Best Bikes in India | No.1 Two Wheeler Magazine

Pulsar NS400Z – CHALA APNI

  • Home
  • News
    • Upcoming Launches
    • Latest News
    • New Bike Launches
  • Reviews
    • First Ride
    • Road Test
    • Comparison
  • Features
  • Our Bikes
  • Videos
  • Subscribe
  • NG Auto
    • AUTO COMPONENTS INDIA
    • CAR INDIA
    • COMMERCIAL VEHICLE
  • Brands
  • AUTHORS

Triumph and Bajaj Auto announce global partnership

August 8, 2017 by Sarmad Kadiri Leave a Comment

Triumph Daytona 675R Frist Ride 6
As most of us pinch ourselves in disbelief, Triumph and Bajaj have joined hands to develop a new line of mid-range motorcycles.

Earlier the rumour mill was abuzz with reports suggesting Bajaj is looking to tie-up with Ducati, which has now fallen by the wayside. (Also read: Volkswagen Board Votes Against Ducati Sale)

We feel that the Bajaj-Triumph alliance will be introducing classic styled curisers and smaller capacity motorcycles in the near future, to cater to emerging markets such as India. The new range of bikes is expected to be developed using Triumph’s treasure trove of technology and R&D strength, while it could be manufactured by Bajaj Auto in India using their years of expertise in keeping the manufacturing cost in check.
Bajaj-Triumph-alliance-Bike-IndiaThe official statement signed by Nick Bloor, CEO, Triumph Motorcycles Ltd. and Rajiv Bajaj, Managing Director, Bajaj Auto Ltd. states, “The objective of this non-equity partnership is to deliver a range of outstanding mid-capacity motorcycles benefiting from the collective strengths of both companies.”

It further states, “This new global partnership will enable Triumph to significantly expand its global reach by entering new higher volume market segment, especially within the emerging markets across the world.” Moreover, Bajaj will gain access to the iconic Triumph brand and their technology, which will enable the Indian motorcycle maker to develop and offer a wider range of motorcycles within its domestic and international markets.

Bajaj Auto already has stake in Austrian motorcycle brand KTM and the alliance now also owns Husqvarna. Both these European brand use Bajaj Auto’s Chakan plant as their manufacturing and export base. Recently Bajaj had announced that they will be introducing Husqvarna bikes in India to make up on the lost ground. Now it will be interesting to see how the new association with Triumph UK will impact the two European brands, specially in India.

We’re digging for more information and will share it with you as soon as we get our hands on it.

Sarmad Kadiri – who has written 171 posts on Bike India.


Email

Related posts:

2025 Kawasaki Ninja 300 Launched at Rs 3.43 Lakh

Oben O100 Platform Coming Soon

Ather Energy Partner With Infineon Technologies

Filed Under: Latest News, News Tagged With: bajaj, Husqvarna, KTM, make in india, new launch, partnership, triumph

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

AlphaOmega Captcha Classica  –  Enter Security Code
 ⟲    ➴
 


* Copy This Password *

* Type Or Paste Password Here *

Primary Sidebar

Follow Us

LATEST ISSUE

Pulsar NS400Z – CHALA APNI

19TH ANNIVERSARY SPECIAL

Bike India - India's no. 1 two-wheeler magazine

Triumph Street Triple 765 R and RS Review | The Best Street Triple Yet

Ducati Diavel V4 Review | Devil of the Mountain

Royal Enfield Hunter 350 first ride | Aspi Bhathena

SPECIAL Featured Story

Yamaha FZ-S Fi Hybrid

Yamaha FZ-S Fi Hybrid Launched

The Yamaha FZ-S Fi Hybrid has been launched at Rs 1.45 lakh (ex-showroom). Yamaha claim that this is India’s first sub-150-cc hybrid motorcycle. 

More about this.

Recent Posts

  • KTM 390 Adventure X Review – X Marks The Spot
  • 2025 Kawasaki Ninja 300 Launched at Rs 3.43 Lakh
  • Suzuki e-Access Review – Promising Package
  • Oben O100 Platform Coming Soon

Car India

Car India Magazine - Get your Digital Subscription

Footer

Latest News

2025 Kawasaki Ninja 300 Launched at Rs 3.43 Lakh

Oben O100 Platform Coming Soon

Ather Energy Partner With Infineon Technologies

Honda CB750 Hornet Launched in India

Pulsar NS400Z – CHALA APNI

Pulsar NS400Z – CHALA APNI

Bike India: India’s no. 1 two-wheeler magazine

BIKE India covers the two-wheeler industry in its entirety, both from the local and the international perspective. Also delivers the most definitive verdict on machinery and performance by explaining the hows, whys, and whats on every new bike in a lucid and user-friendly manner. BIKE India is the India’s most authoritative two-wheeler publication, a magazine for people with a passion for bikes and everything to do with their history and heritage.
SiteMap

Copyright © 2025 · BIKE INDIA INDIA’S NO. 1 TWO WHEELER MAGAZINE, BY FAR! ·