Held every two years since 1998, the World Ducati Week sees thousands of Ducatisti coming together and sharing their passion for the legendary Italian bikes.
This year’s packed program at the spectacular Misano circuit from the 21st till the 24th of June will include an all-star Drag Race shootout between Rossi, Hayden, Checa, Bayliss, Smrz, Guintoli and more. Scheduled to start at 18.15 on Saturday evening, 23 June, the spectacular quarter mile Drag Race will challenge the razor-sharp reflexes of both MotoGP and World Superbike riders along the Misano World Circuit. This year’s elimination races will be run on specially prepared Ducati Diavel Carbons.
Tudor, the Swiss watchmakers, are the main sponsors of the seventh edition of the World Ducati Week. The riders are then destined to meet the public at a giant WDW2012 party at the Piazzale Roma in Riccione later in the evening where a spectacular night of music, entertainment and pure Ducati passion will be at full swing. Thousands of Ducatisti from all over the world have already booked their WDW2012 tickets online and advanced bookings will remain operative until 13 June on the dedicated event website wdw.ducati.com. from 18 June.
In other news, Ducati also celebrating one million “Likes” on the company’s official Facebook page, recently. Managed by the official website, www.ducati.com, the company has used Facebook to reach out not only to its long-established European and American markets, but also to an emerging Asian markets, full of fans who desire the premium brand’s high performance motorcycles. A new video has been created to thank passionate “virtual” fans of the iconic Italian motorcycle manufacturer. With the company preparing to cover its massive World Ducati Week event live on Facebook from 21-24 June, and its one million “Likers” boasting a combined Facebook friendship of over 180 million, Ducati’s incredible following looks set to sky-rocket even further.