
Italian marque makes its presence felt in India’s largest biking hub
Ladies and gentlemen, Aprilia is finally here. The legendary Italian marque has set up its first Indian dealership at Pune’s posh Aryaneshwar Road, and the complete lineup is already on display, ready for sale. Ex-racer and longtime motorsports enthusiast, Mr. Srikanth Apte is the man behind the showroom, named Arco Automotive. Mr. Apte’s family has been associated with Piaggio, Aprilia’s parent company, for over thirty years now, firstly with the three-wheelers division and now with Aprilia itself.
Prices of the Aprilia models on sale at Arco Automotive ranges from Rs.11.65 lakhs for the Mana 850 to Rs. 19.50 lakh for the legendary RSV4 R superbike in Factory trim. Then there’s the Dorsaduro that retails for Rs.13.20 lakh while the Tuono 1000 V4 will set back buyers by Rs. 15.60 lakh (all prices on-road Pune). Moreover, apparel, safety gear and ABS versions of almost every model are also on offer at the showroom.




The Royal Enfield has introduced two new colour scheme for the Classic range – Chrome & Desert Storm. The Classic Chrome carries chrome tanks, wide mud guards and oval tool box, apart from the tiger lamps that Royal Enfield bikes are famed for. It features a single spring saddle seat remind us 1950’s styling. While Desert Storm is World War era inspired, with sand colour scheme. The matt finish paint job, with the Royal Enfield monogram on the tank and the thigh pads, portray the same strength and grit that of a true veteran.
To give their customers some relief from the sky rocketing petrol prices, Mahindra two-wheelers recently announced their ‘Long Drive Offer’. As per the offer, the customers buying a Mahindra power scooter till the end of October will get a discount of Rs 1500 in their petrol bill. The offer is valid on all Mahindra dealerships across the country. Looks like the company has learnt the art of hitting the iron when it’s hot.