Mahindra Two Wheelers Ltd (MTWL) and PayTM which is among India’s largest mobile e-commerce platform have entered into a partnership to make the Mahindra Mojo motorcycle available online.
MTWL has opened the first two wheeler brand store on PayTM, listing its brand – Mahindra Mojo. Customers can book the Mojo by using the PayTM App and pay with either their credit/debit card.
Naveen Malhotra, Sr. General Manager – Sales, Marketing & Product Planning, Mahindra Two Wheelers Ltd. said, “Mahindra Two Wheelers has been at the forefront of leveraging the growing online space for showcasing our product portfolio. The thought behind opening the Mojo Brand Store on PayTM was to ensure our consumers get a seamless experience of the Mojo brand ethos across multiple mediums in addition to providing a platform for booking the Mojo online. This initiative will also help us reach a wider set of consumers.”
Renu Satti, Vice President, PayTM said, “We are excited to bring yet another innovative new Mahindra two wheeler to our customers – the Mahindra Mojo. The string of Mahindra bike and scooter launches on PayTM demonstrates the brand’s active engagement with our online booking platform. We are looking forward to a long and mutually beneficial relationship with the company.”
Mahindra has also launched a benefit of a magnetic tank-bag on every purchase of Mojo made through PayTM.
Story: Sahej Patheja
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