Riding on the success of the recently launched Gixxer, Suzuki India have been chipping away at the sales block. The company has posted a record sales figure of 29,036 units in December 2014 as compared to just 20,355 units in December 2013 which is a whopping 42.65% year-on-year hike.
Commenting on the growth pattern, Atul Gupta, Executive Vice President, Suzuki Motorcycles India (SMIPL) said, “Our concerted efforts to promote the Gixxer and Let’s have met with positive customer sentiment. Customer satisfaction and word-of-mouth publicity are key factors that work in our favour. Growth in sales indicates that the market is responding favourably to our products. We hope this trend continues into the new year 2015.”
Story: Aniruddha Mulgund