Steelbird, the crash helmet manufacturing company, has launched a new range of helmets called ARES for professional riders, priced from Rs 2,999 to Rs 3,999. ARES boasts of high-end materials and technology, including those used by NASA, which utilise phase change materials (PCM) to absorb, store and release heat for optimal thermal comfort.
The helmet series, which has been designed in Italy, features high impact strength shells, high density EPS for impact absorption and unbreakable visors with a unique locking system to ensure better safety. Available in different colours, the ARES range has been designed to offer unisex appeal.
Story: Nusheen Bhathena