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Vespa is Back

March 26, 2012 by Bike India Team Leave a Comment

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Italian scooter giant to make their official entry next month

Vespa, the whooly-owned subsidiary of Piaggio & Co. S.p.A., is back in India and this time they are flying solo. The Italian company, as much a global fashion trendsetter as it is a scooter manufacturer, is no stranger to the Indian two-wheeler market, having had a highly successful joint venture with LML from 1984 until its abrupt end in 1989.

 

Piaggio Group President, Mr. Matteo Colaninno, will be commercially launching Vespa in its new avatar in Mumbai on 26th April, 2012. This will be followed by the plant inauguration at Baramati, on the outskirts of Pune. We reckon their first offering will be the trendy LX 125 scooter displayed at the Auto Expo this year, aimed at young and fashion conscious college-goers. All we can say is, welcome back, Vespa.

m.salvi@nextgenpublishing.net'

Bike India Team – who has written 967 posts on Bike India.


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