Austrian motorcycle heavyweights KTM are in plans to introduce two new variants of their much hyped 390 Duke motorcycle in India.
Speaking to CNBC-TV18, KTM’s CEO Stefan Pierer recently stated, “KTM will debut a ‘faired’ model (KTM Moto3 350) and a ‘travel / touring’ model (KTM Enduro 350), which will be based on the KTM 390 Duke platform, and will share the bike’s 375cc single-cylinder engine.” He further added, “KTM will continue to rollout models every six months, with the faired sport bike and enduro model included in that plan.”
The Austrian firms market strategy is quite evident here as they are focusing more and more on the upcoming economies like India, south-east Asia, and Japan etc. Pierer also stated that KTM is developing a sub 200cc motorcycle for India and the Asian markets, which will, in all probability, be powered by a 180cc engine. With Bajaj-KTM’s expansion blue print going in the right direction it is evident from the fact that India is being touted as the next big market for the ‘Orange army’.
Source: CNBC-TV18
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