Mahindra Racing launches Android based mobile application

Mahindra Racing has launched an Android based mobile application, for fans to stay up-to-date with all of Mahindra Racing’s latest activities and results. This new mobile application has been developed for Mahindra Racing by Mahindra Satyam, and integrates the results, entire galleries, and social media streams of the team seamlessly via one single mobile platform. Having most of of the features of the Mahindra Racing website, the new Mahindra Racing application meets the growing demand and increasing propensity of Mahindra Racing’s audience to access the internet through their mobile devices.

Key features of the Mahindra Racing Android based application include:

  • Race Results
  • Image Galleries
  • Bike Specifications
  • Race Calendar and Race Count Down Widget
  • Social Media Integration – Facebook / Twitter
  • Newsletter delivered through the application
  • Information about the Team / Riders
  • Press Releases
  • Calendar notifications for Races
  • Image sharing on different platforms (Facebook / Twitter / WhatsApp etc)

Speaking on the ocassion, SP Shukla – President, Group Strategy and Defense Sectors, Mahindra & Mahindra, Member of the Group Executive Board and Chairman, Mahindra Racing, stated, “I am delighted to announce today, the launch of Mahindra Racing’s new mobile application, which further illustrates the Mahindra Group’s philosophy to innovate. The Mobile App will help a much wider global audience stay connected with Mahindra Racing and more importantly, with Brand Mahindra. We thank our fans for their continued support and hope they enjoy using this application.”

Mufaddal Choonia, CEO, Mahindra Racing, added, “Mahindra Racing has a growing fan base, with increasing support from within India. For example, we have the largest online motor sports community from India with more than 800,000 fans ‘liking’ us on Facebook. The launch of Mahindra Racing’s official mobile application is our way of ensuring we continually engage with our fans and give them all of the team’s latest news and updates straight to their mobile phone.”

You can download the Mahindra Racing app here:

Mahindra Racing App Mahindra Racing App (2) Mahindra Racing App (1)

Aninda Sardar – who has written posts on Bike India.

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